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Website Marketing for Real Estate AppraisersGet potential customers to visit your website.Your website will be built from the ground up to rank well in search engines for your target keyphrases. Your site will be linked to from this website in order to ensure it gets listed by the search engines. This basic search engine optimization (SEO) work is included in the cost of your website. If you don't have a lot of competition in your local market or niche, this should be sufficient. However, for most people, a more substantial and/or ongoing search engine effort may be beneficial. SEO work can be divided into two basic categories: stuff we do, or stuff you do. If you want, we'll give you all the information you need to do it yourself (read this SEO tutorial for starters, and submit your site to these directories). But if you're like most people, you don't have the time nor inclination to do it all yourself. In that case, we offer varying levels of help. Directory SubmissionsDirectory submissions are effective on their own only if you have little competition. If you have moderate to heavy competition, you'll need directory submissions plus more of the services listed below. Directory submissions cost $0.25 each, and we offer from 35 ($8.75) to 1200 ($300) directory submissions. You can also do it yourself here. Appraiser BlogsBlogs are an option for your website that can be a great way to get higher rankings for all sorts of varied keyphrases. The trick is that you need to commit to writing regularly for the blog (once a week or more would be ideal), or else pay someone else to write content ($25 per hundred words - that's about $100 per blog post). More info on blogs here. Comprehensive Appraiser SEO "Local Targeting" PackagesThese are suited for appraisers in competitive markets. They each last six months, no startup fee, no contracts, and just a monthly fee. They include article writing, article submissions, directory submissions, social bookmarking, local bookmarking, local classifieds listings, analysis, monthly ranking reports, sitemapping, and are targeted for Google Local, Yahoo Local, Bing Local, and 5 hand-picked local listings.
ConclusionWith several years experience getting small business' websites higher rankings, Valued Websites can craft a comprehensive web marketing plan for you that will be right for your business and budget. The plan can include elements of search engine optimization, content creation (including blogs), search engine advertising (pay-per-click), directory submissions, link building, and other forms of online marketing. Search engine rankings can be tracked and reported over time so you'll know just where you stand. Valued Websites provides plain English, personal service from start to finish, and all work is protected by a 90-day 100% money-back guarantee. It's a great investment! More info on search engine optimization.
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