Get potential customers to visit your website, and capture their info.
The web software comes with built-in marketing functions:
- Lead capture form,
- "Download whitepaper" function,
- Social networking badges (LinkedIn, Facebook, Twitter, Youtube, Blog/RSS),
- Google Analytics support.
Built from the ground up to rank well in search engines for your target keyphrases. Your site will be linked to from this website in order to ensure it gets listed by the search engines. This basic search engine optimization (SEO) work is included in the cost of your website.
If you don’t have a lot of competition in your local market or niche, this should be sufficient. However, for most people, a more substantial and/or ongoing search engine effort may be beneficial.
SEO work can be divided into two categories: stuff we do, or stuff you do. If you want, we’ll give you all the information you need to do it yourself (read this SEO tutorial for starters, and submit your site to free directories (do a Google search for “free directory submissions”). But if you’re like most people, you don’t have the time nor inclination to do it all yourself. In that case, you’ll need to find a third party online marketing firm.
